Nissan Introduces a New Logo

• Nissan has introduced its new, more digital-friendly logo on the 2022 Nissan Ariya EV.
• The automaker had shown the new image earlier this year, when patent applications were revealed on a new logo for the next Nissan Z.
• Nissan's announcement of the change to its logo follows similar decisions from Volkswagen and BMW.

Volkswagen's got a new emblem and BMW has redesigned its badge, and now Nissan has done that as well. Nissan revealed the redesigned logo today along with the 2022 Ariya, an all-electric crossover. It is the first vehicle to feature the new badge, which will be rolled out to future models.

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